Privacy Policy
Last updated: March 15, 2026
1. Introduction
APEX ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services. By using the Service, you consent to the practices described in this policy.
2. Information We Collect
We collect the following types of information:
- Account Information: Name, email address, and authentication credentials provided during sign-up.
- Usage Data: Information about how you interact with the Service, including features used, actions taken, and timestamps.
- Prospect Data: Data you upload or that we collect on your behalf for sales prospecting purposes.
- Device Information: Browser type, operating system, IP address, and device identifiers.
- Cookies: Small data files stored on your device to maintain session state and preferences.
3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve the Service.
- Process your transactions and manage your account.
- Personalize your experience and deliver relevant content.
- Communicate with you about updates, security alerts, and support.
- Analyze usage trends to improve our product and develop new features.
- Comply with legal obligations and enforce our Terms of Service.
4. Third-Party Sharing
We do not sell your personal information. We may share your data with:
- Service Providers: Third-party vendors who assist in operating the Service (e.g., hosting, analytics, payment processing).
- Legal Requirements: When required by law, regulation, or legal process.
- Business Transfers: In connection with a merger, acquisition, or sale of assets.
All third-party providers are contractually obligated to protect your data and use it only for the purposes we specify.
5. Cookies and Tracking
We use cookies and similar technologies to maintain your session, remember your preferences, and understand how you use the Service. You can control cookie settings through your browser preferences. Disabling cookies may limit certain features of the Service.
6. Data Retention
We retain your personal information for as long as your account is active or as needed to provide the Service. If you close your account, we will delete or anonymize your data within 90 days, except where retention is required by law or for legitimate business purposes such as resolving disputes.
7. Data Security
We implement industry-standard security measures, including encryption in transit and at rest, access controls, and regular security audits, to protect your data. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.
8. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate data.
- Request deletion of your data.
- Object to or restrict certain processing of your data.
- Request portability of your data in a machine-readable format.
- Withdraw consent where processing is based on consent.
To exercise any of these rights, please contact us using the information below.
9. International Transfers
Your data may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including standard contractual clauses, to protect your data during such transfers.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on the Service and updating the "Last updated" date. Your continued use of the Service after changes are posted constitutes acceptance of the revised policy.
11. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at privacy@apex.ai.